Waytoplay Toys is a popular toy brand distributed all over the world in more than 68 countries, and loved by 121.000+ followers.

Why you should start today...

• Popular Products
• Healthy Margins
• High Turnover

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Why customers love
our products...

• Hours of Fun Play

• Played In & Outdoors
• Flexible
• Open Ended Play
• Durable
• Manufactered Socially
• Made in the Netherlands

Safe & Tested

Our flexible material is sourced in the Netherlands:

✔ BPA Free
✔ Cadmium Free
✔ PAH Free
✔ Lead Free
✔ Phthalates Free
✔ Safe for those with silicon allergies

Begin with our


The Starterkit contains seven of our bestselling products in the right mix to get your shop started.

What you get are two Highways (24) sets, three Expressway (12) and two Ringroad (12) sets. The retail value of this small store pack is 324 euro including vat.

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Benefit from 20% discount on your first order when you order a starterset.